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About

Small company. Serious engineering.

01 Automations is an owner-managed limited company founded by Martin to do one thing well: help businesses get value from their data with the right mix of reporting, software and automation.

Every business has the information it needs to make better decisions. It is usually just spread across accounting software, CRMs, spreadsheets and inboxes, and pulling it together takes someone half a day each month.

That is the gap 01 Automations fills. I connect the sources, model the data so it means the same thing everywhere, build the dashboards and tools people need, and automate the rest so it keeps working without anyone babysitting it.

Alongside direct clients, I work as an associate for IT providers and digital agencies, adding BI and development capacity to their projects under their brand.

Why “01”?

Zero and one are where all software starts. It is also a reminder of the approach: break a problem down to its simplest parts, then build it back up into something that runs on its own.

Company

Zero One Software Automations Ltd

Structure
Owner-managed limited company
Focus
Business intelligence and software development
Works with
Small and mid-sized businesses, agencies and IT providers
Based in
United Kingdom, working remotely and on site

Principles

How I like to work.

Direct

You talk to the person doing the work. No hand-offs, no game of telephone.

Simple first

The simplest thing that solves the problem, built well, beats a clever thing nobody can maintain.

Finished

Documented, tested and handed over. Done means it works without me.